Vehicle Wraps are moving works of art. They are produced by printing onto an adhesive backed vinyl and stretching and working the vinyl onto the surface of the vehicle. There are many options for vehicle wraps such as covering the entire surface of the vehicle or partially covering certain sections of a vehicle
Why use a vehicle wrap?
Vehicle wraps are fast becoming a popular form of business advertising, and the main reasons according to industry experts are affordability and effectiveness. The process of printing and wrapping has become easier and cheaper, vinyls and technology have greatly improved, and the attractive graphic designs are a distinctive, captivating way to effectively advertise and promote a business.
Vehicle wraps are essentially a moving billboard. Traditional billboard advertising ranges from about $600 to $2400 a month. Compare this to a company van "fully-wrapped" price of about $2500 -- with a high-quality wrap that can last up to five years -- and it's easy to see how cost-effective vehicle wraps can be. And a wrap typically generates about 8 million impressions in a year. Multiply this by five years and no other advertising medium comes close to the low cost per viewing.*
Here at Goodson Signs we use only the best materials on our vehicle wraps. Our installers have been trained and have many years of wrapping experience.
Suggestions for Vehicle Wraps
- Keep your text to a minimum! “A picture is worth a thousand words” so don’t clutter up your photos or graphics with a lot of talk. Keep the design simple and it will be more effective.
- Place most important images or logo over major flat surfaces of the vehicle. Avoid placing small images or text over complex contours, vents, curves or broken planes.
- Once you have invested in a Vehicle Wrap, do you best to get it seen. Daily driving and even being stuck in traffic becomes an advertising opportunity. Park strategically. Park in places in show off you vehicle: near parking lot entrances, at the end of parking lot rows where the side of your vehicle is visible, near streets and high traffic areas, at sporting or other events.
*Copyright 2006, Attard Communications, Inc